Mission, Vision, and Values

Mission

We provide compassionate social assistance, on a non-profit basis, with the highest level of quality and warmth to the most needy and those who require our services, contributing to the improvement of the population’s quality of life.

Vision

By 2018, we will be the benchmark in all of Latin America for a non-profit charitable organization that is professional, agile, innovative, transparent, and self-sustaining.

To fulfill our Mission and give meaning to our Vision, the Guayaquil Charity Board is led by a dynamic volunteer team with a high level of participation, and has a management team and professional staff committed to providing compassionate assistance to the population in the medical, educational, and social fields.

Values

VALUES	DEFINITIONS
Innovation	We manage knowledge in an original way to serve human progress, promoting professional and technological development, teaching, scientific research, and the continuous improvement of our services.
Integrity	We fulfill our tasks and duties with rectitude and honesty. We respect human dignity, safeguard patient and employee safety, and do the right thing with transparency and professionalism through ethical and moral practices.
Leadership	With a spirit of collaborative work and a deep sense of commitment, we carry out the charitable work entrusted by the city and the country.
Solidarity	We recognize in the common good the meaning of a successful life for alls. That is why we work with passion, energy, professionalism, and commitment in search of unity among the components of Ecuadorian society to enhance human dignity and the affective treatment that is lavished on all who need help.
Sustainability	We attend to the needs of Ecuadorian society without compromising the ability of future generations to meet their own, guaranteeing a balance between growth, environmental care, and social well-being.